Jakarta. BMW Group Indonesia today announced the
launch of the new BMW 3 Series at Parkir Timur Senayan. The sixth
generation of the world’s best-selling premium car has set new
benchmarks in terms of sporting prowess, elegance and comfort.
“The BMW 3 Series has been a key factor in establishing the worldwide
reputation of the BMW brand. We thank our customers in Indonesia who
are part of the 12 million people worldwide who have purchased a BMW 3
Series since 1975. In doing so, they have made the BMW 3 Series the
most successful series in the premium segment,” said Mr. Ramesh
Divyanathan, President Director of BMW Group Indonesia.
“With its new and improved looks, enhanced performance and
efficiency, we are confident that this sixth generation of BMW 3
Series will be well-received in Indonesia. The public are invited to
test drive this sporty premium sedan at Parkir Timur Senayan this
weekend on 16 and 17 June 2012,” he added.
The new BMW 3 Series will be introduced in three engine variants: BMW
335i, BMW 328i and BMW 320i which will be retailing at all BMW
authorized dealers in Indonesia.
The new
BMW 3 Series has grown in size compared to its
predecessor, with its wide track (front +37mm, rear +48mm)
particularly prominent, and the car’s increased length (+93mm) and
augmented wheelbase (+50mm) also accentuate its sporting silhouette.
Inside the new BMW 3 Series, the noticeable increase in space
benefits the rear passengers above all.
“Despite enhancing its physical size and comfort, the new BMW 3
Series has maintained the high level of dynamic agility that it is
renowned for while lowering fuel consumption and CO2 emission at the
same time thanks to Efficient Dynamics,” added Mr. Divyanathan.
The new BMW 3 Series is offered with a choice of refined, economical
and muscular engines – all of which feature the new BMW TwinPower
Turbo technology. Customers will now be able to enjoy the talents of
the new turbocharged four-cylinder variant in the BMW 328i and 320i.
This latest- generation petrol engine is the most powerful in a new
generation of four-cylinder petrol units and is modeled on the current
multi-award-winning in-line-six engine with BMW TwinPower Turbo
technology, that is available on the BMW 335i, which is the benchmark
in its class for dynamic power deliver and impressive efficiency.
“The new BMW 3 Series Sedan not only sets new standards of driving
pleasure in the premium segment of the middle class - the level of
safety it provides is also first rate. In the latest
Euro
NCAP series of crash tests, the new BMW 3 Series achieved the
top rating and was awarded
5 stars,” added Mr. Divyanathan.
All variants of the new BMW 3 Series are now equipped with a
built-in BMW Navigation System Professional. The
BMW Navigation System Professional is integrated in the iDrive system
and Indonesian maps and directions are now available on the
high-resolution display monitor either in 3D or split screen mode.
The sensors will monitor the wheels and the steering angle and can
localise the vehicles at all time, even when GPS signal is weak. The
GPS receiver is mounted on the roof and the data processing as well as
re-routing of direction are faster than after-market navigation systems.
Two equipment lines shine the spotlight on the car’s distinct
character traits.
High-quality material combinations and unbeatable build quality
underline the premium ambience of the new BMW 3 Series Sedan. The
materials and colour concept of the entry-level variant already
clearly accentuates the sporting character of the car but a large
selection of colours and upholstery variants also offer scope for
various other options. The new BMW 3 Series Sedan can now also be
ordered with any of two equipment lines.
Customers can therefore adapt the appearance of their car to their
own individual preferences – with eye-catching results. The
Sport Line and
Luxury Line
equipment variants emphasise the different sides to the new BMW 3
Series Sedan’s character in their own individual ways. The exclusive,
carefully coordinated equipment features embrace both exterior design
elements and the selection of materials and colours for each model. In
terms of value, design coherence and expressiveness, the new BMW Lines
go far beyond existing packages in the premium class.
Intelligent lightweight design brings further reduction in
fuel consumption and CO2 emissions.
The use of lightweight materials play a significant role in reducing
the weight of the new BMW 3 Series and in delivering high passenger
cell safety standards, combined with a significant increase in
strength. At the same time, these measures also help to ensure
superior driving dynamics. Intelligent lightweight design is
integrated into all areas of BMW vehicle development work and into all
components, from the body and engine to the suspension. Materials used
include high and ultra-high tensile steels, a hot-stamped B-pillar,
plastics and state-of-the-art composites. There is also increased
usage of aluminium components in the engine and suspension systems to
further reduce the weight of the relevant assemblies.
The new BMW 3 Series is also equipped with advanced suspension
technology offering a sporty handling combined with increased
comfort. The BMW 328i Sport Line and 335i Luxury Line feature
adaptive suspension with electronically controlled damping. Based on
incoming information about body and wheel acceleration, lateral and
longitudinal acceleration, vehicle speed and steering wheel position,
an electronic control unit adapts the damper mapping to the road
surface and driving situation. At the same time the driver can use the
Driving Experience Control switch to vary the basic suspension
characteristics between more comfortable or sportier settings
BMW 328i and 320i sets new benchmark for driving dynamics and
efficiency with new four-cylinder 2.0-litre petrol engines with
TwinPower Turbo technology.
With the launch of the new sports sedan, a brand-new four-cylinder
engine will make its debut in the BMW 3 Series. In keeping with the
dynamic overall theme of the new BMW sports sedan, this new-generation
turbocharged engine offers plenty of power and performance, responsive
acceleration, powerful torque, a high rpm ceiling and low weight. The
new four-cylinder units, which provide noticeably livelier power for
maximum driving enjoyment, also come with lower fuel consumption and
emissions than their predecessors.
The state-of-the-art, lively 2.0-litre power plant marks a return to
the popular sports sedan’s roots – it was with lightweight,
high-performance four-cylinder units in a similar vein that the BMW 3
Series made its debut back in 1975, with the first six-cylinder units
for this series making their appearance at the 1977 Frankfurt Motor Show.
A six-cylinder continues to top the engine line-up in the new BMW 3
Series. The significant upgrade in power and efficiency is chiefly due
to the use of BMW TwinPower Turbo technology, featuring innovative
technologies such as High Precision Direct Petrol Injection,
twin-scroll turbocharging, Double-Vanos variable camshaft timing and
VALVETRONIC variable valve timing.
On the new-generation four-cylinder engines, this world-exclusive
technology package from BMW again provides a very efficient way to
extract more power from the engine, rather than taking the route of a
much larger displacement and, in the process, adding to the weight and
therefore to fuel consumption. This explains why the more dynamic
performance and driving enjoyment does not come at the expense of
higher fuel consumption and emissions.
Powered by BMW TwinPower Turbo technology, the new four-cylinder
engine has enabled the new BMW 320i with an all-round improvement
against its predecessor. It now develops a maximum of 184 hp at 5,000
rpm (+18%) and peak torque of 270 Nm at just 1,250 – 4,500 rpm (+35%).
With the 8-speed automatic transmission, it can further sprint from 0
to 100km/h in just 7.6 seconds, which is 2.2 seconds faster than
before. The new BMW 320i is also highly efficient and friendly to the
environment with a fuel consumption rating of 16,7 km per litre (+8%)
and CO2 emissions of 139 gr per km (-7%), thanks to Efficient Dynamics.
The BMW 320i comes standard with the 8-speed automatic transmission,
Auto Start/Stop function, Driving Experience Control with ECO PRO
mode, Servotronic, Xenon headlights and 8.8” high-resolution color
display with BMW Navigation system Professional with USB and Bluetooth connection.
The new BMW TwinPower Turbo four-cylinder petrol engine’s
displacement of 1,997 cc in the new BMW 328i delivers maximum power of
245 hp at 5,000 rpm while, thanks to twin-scroll turbocharging, the
maximum torque of 350 Nm is developed at just 1,250 rpm and remains
constant up to 4,800 rpm. These statistics translate to sheer dynamic
performance: it accelerates from 0 to 100 km/h in just 6.1 seconds, on
its way to an electronically governed top speed of 250 km/h. The
engine responds instantly when the driver demands more throttle, and
the vigorous and almostlinear power delivery from only slightly above
idle, which continues all the way into the higher rpm range, is duly impressive.
The average fuel consumption of the BMW 328i is rated at just 15,9 km
per litre, with CO2 emissions at 147 grams per km.
The BMW 328i comes standard with the 8-speed automatic transmission,
Auto Start/Stop function, Driving Experience Control with ECO PRO
mode, electric glass roof and harman/kardon Surround Sound System
including 16 loudspeakers delivering 600 W output and 8.8”
high-resolution color display with BMW Navigation system
Professional. Eight speed sport automatic transmission and Comfort
Access System with contactless boot lid opening are standard for BMW
328i with Sport Line.
BMW 335i: optimised six-cylinder petrol engine with beefy power
delivery, strong torque and superb refinement.
Fans of large six-cylinder engines have a treat in store too. The
optimised six-in-line unit in the new BMW 335i will impress
performance-minded drivers with its effortless power, exceptionally
fast-revving temperament and outstanding refinement. The 3.0-litre
core engine has been setting standards from the start, as the pioneer
of a new generation of engines in which BMW TwinPower Turbo technology
with High Precision Direct Petrol Injection and VALVETRONIC variable
valve timing made its debut.
Thanks to intensive fine-tuning of the core engine, BMW’s engineers
have now further reduced the fuel consumption and emissions of the
predecessor unit, while at the same time maintaining its high
performance. With a maximum power rating of 306 hp at 5,800 rpm -
6,000rpm, the 3.0-litre six-cylinder unit reflects the sporty
personality of the BMW 3 Series and helps this sedan deliver ebullient
performance. Peak torque of 400 Nm is on stream between 1,200 and
5,000 rpm.
As a result, the new BMW 335i can show off its prowess with a 0 to
100 km/h sprint time of just 5.5 seconds, while the top speed remains
the same at an electronically governed 250 km/h.
All this extra performance comes with exceptional fuel economy and
low emission figures, so drivers can enjoy it with complete peace of
mind. Fitted with the new 8-speed Sport automatic transmission, the
BMW 335i is even more frugal, with combined fuel consumption of just
13,9 km per liter and CO2 emissions of 169 gr per km. The improvement
in emissions works out at an impressive 16 percent.
The BMW 335i – available in Luxury Line - comes standard with the
8-speed Sport automatic transmission, Auto Start/Stop function,
Driving Experience Control with ECO PRO mode, Comfort Access System
with contactless boot lid opening, BMW Navigation system Professional,
harman/kardon Surround Sound System, sport steering wheel with
gearshift paddles, and Adaptive Suspension.
The new BMW 335i is now available at all BMW authorized dealers at
the price of Rp. 849.000.000,- off the road. The BMW 328i and 320i
will be available starting October 2012. Customers are advised to
place their orders through the authorized dealers. The indicative
price of the new BMW 328i Sport Line and Luxury Line is Rp.
729.000.000,- off the road, while BMW 320i Luxury Line and Sport Line
are Rp. 649.000.000,- and Rp. 599.000.000,- off the road consecutively.
Premium after-sales package
The new BMW 3 Series is covered with a 2 year unlimited mileage
warranty. All new 3 Series models purchased from BMW authorised
outlets also come with BMW Service Inclusive, which provides free
maintenance for 5 years or 60,000km whichever comes first.
The BMW GroupThe BMW Group is one of the most
successful manufacturers of automobiles and motorcycles in the world
with its BMW, MINI, Husqvarna Motorcycles and Rolls-Royce brands. As
a global company, the BMW Group operates 29 production and assembly
facilities in 14 countries and has a global sales network in more than
140 countries.
In 2011, the BMW Group sold about 1.67 million cars and more than
113,000 motorcycles worldwide. The profit before tax for the financial
year 2011 was euro 7.38 billion on revenues amounting to euro 68.82
billion. At 31 December 2011, the BMW Group had a workforce of
approximately 100,000 employees.
The success of the BMW Group
has always been built on long-term thinking and responsible
action. The company has therefore established ecological and
social sustainability throughout the value chain,
comprehensive product responsibility and a clear commitment to
conserving resources as an integral part of its strategy. As a
result of its efforts, the BMW Group has been ranked industry
leader in the Dow Jones Sustainability Indexes for the last
seven years.
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BMW Group Indonesia
BMW Group Indonesia is a wholly-owned subsidiary of Munich-based
Bayerische Motoren Werke (BMW) AG in Germany. The establishment of
this subsidiary in April 2001 reflects the BMW Group’s confidence in
the long-term future of Indonesia. BMW Indonesia Group activities
cover the wholesale of BMW and MINI cars, spare parts and accessories,
as well as the overall planning of sales, marketing, after-sales, and
related activities in Indonesia. Its dealership network covers 15 new
car dealers spread out in various cities in Indonesia. Selected models
of the 3 Series, 5 Series, X3 and X1 compact SAV are assembled in
Indonesia by a local partner.
www.bmw.co.id
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For further information please contact:
Corporate Communications Department
Helena Abidin
Tel: +62 -21- 2992 3003